The Role of Marketing in Management Theory and Prospects for Applying its Principles

Authors

  • Musayeva Shoira Azimovna Professor of Samarkand Institute of Economic and Service, Samarkand, Uzbekistan
  • Usmonova Dilfuza Ilkhomovna Assistant professor of Samarkand Institute of Economic and Service
  • Usmanov Shakhzod Shokhrukhovich Student, Samarkand Institute of economic and services

Keywords:

Company, function, market, environment, demand, service, customer

Abstract

In this article, the service of achieving the company's main goal, such as the creation of appropriate departments for the implementation of the management function of marketing in companies, comprehensive study of environmental conditions, orientation to market requirements, and ensuring its flexibility in the foreign market, is considered.

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Published

2023-08-07

Issue

Vol. 1 No. 6 (2023): American Journal of Public Diplomacy and International Studies

Section

Articles

How to Cite

The Role of Marketing in Management Theory and Prospects for Applying its Principles. (2023). American Journal of Public Diplomacy and International Studies (2993-2157), 1(6), 1-8. https://grnjournal.us.e-scholar.org/index.php/AJPDIS/article/view/507